However, like every single innovation in science and technology, communication on the internet has its own advantages and disadvantages. advantages the main advantage is that e mail facility has allowed people to communicate with minimum wastage of time. Very honoured to be able to increase his knowledge about other cultures. 'foreigners custom' is a foreign culture that is no stranger to the outside community because this culture has long existed in malaysia.

The purpose of this study is to describe and analyze 1 how vietnamese business culture resembles and differs from unilever corporate culture, 2 what advantages and disadvantages are resulted from these similarities and differences, and 3 how the company made use of the advantages and overcome the disadvantages. This thesis also aims at 4 indicating some shortcomings in unilever‟s adaptation strategy and providing some recommendations. Read more university essay from linnéuniversitetet/ekonomihögskolan, elnu linnéuniversitetet/ekonomihögskolan, elnu abstract. Over the last few decades trends such as globalization have sharpened up competition on the worldwide open market and in order to meet customers demand high level of technological and competitive uncertainties have increased the pressure of reducing r amp d budgets, reduce innovation cycles and shorter time to market as a consequence of the rising competition and as a result, forced companies to source external knowledge. One way of doing this is by tapping external information and knowledge from universities.

When this day most people will buy roses and chocolates give to the person they like. However, china also has a festival like valentine's day that is double seven festival. Double seven festival is a chinese traditional festival, in this day most of the girls would go to pray to get a better love.

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culture literal meaning is what how you cultivate or build oneself. Cult or build in multi directionally i.e in ethically socially even in all aspects of that lead human development. Civilizations do meet and even merge but never has such an impact been witnessed as the impact of the west on india. A birdseye view of the indian scenario would depict a miniature or a distorted west in india.

The impact has been so great and so deep that, wherever we go, and, as far as the eye can see, we notice only western modes and we are for a moment set to wonder if we are in india or in some western country. Impact of cultures is felt elsewhere also and this is bound to be, when two people or two societies or two countries meet but, neither leaves its own system wholesale as in india. This is a unique feature in india only, where the culture of the west has penetrated so deep and far and wide that, the original indian culture has got lost somewhere.

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Each and every home, each and every sphere of life has been completely influenced by the west that it is difficult to recognize what is indian in india. Our food, and food habits, our dresses, our dances, our songs, our music, our life style are all of the western pattern. One often wonders whether where we live is india, or a colony of the west? the influence is also changing our education system. However, the sad part of this system is that, the schools that lay more stress on hindi, or use the hindi medium of instruction, are known to be second rate schools.

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Thus, we have not only adopted the british ways but we also appreciate them only. The height of it all is seen when see that, a person who can communicate in english is known to be smarter than a person who cannot. It implies that, not only have we taken to western styles, we also admire only them who follow the western styles, in comparison to those who follow the indian styles. It has often been seen that countries do adopt methods of other countries but in doing so, they maintain their own identity. To a great extent the influence of the british can be well understood as, we have remained slaves to them for two centuries. This much may be excused, but to revolt if anything indian or anything indigenous is being introduced cannot be forgiven at all.

This only points to the ugly fact that, we have got independence from the british only physically and politically but, mentally and culturally the onslaught on india has been complete. Whenever anything indian is talked about there is an attitude of derision for it, even in the highest echelons of society. This indicates a full and complete degeneration of indian culture and its total merger with the culture of the west. In my view, it is good to learn whatever is good anywhere, but, to learn a thing just because it is of the west only depicts a crumbled and shattered state of the indian mind. We must learn to sort out and learn what is good elsewhere and maintain what is good in us.

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If we do this we can have the best of all and that is what on intelligent person or community should be doing alas india has not done it and got lost in the labyrinth of western notions at the cost of all that was ours. Various elements of indian culture such as indian books on philosophy, indian cuisine, yoga etc. Western culture is also called european civilization, western civilization or western lifestyle. It is based on certain belief systems, traditional customs moral and ethical values. The term not only applies to european countries but to places where we see spread of european culture. The american culture promotes personal responsibility, the dignity of work, the value of education, the merit of service, devotion to a purpose greater than self, and at the foundation, the pre eminence of family.

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Mitt romney india is a country rich in its heritage and culture, but we are seeing fading of indian culture at many places of india, especially at the urban societies of india. The effect of western culture is greatly seen in our customs, tradition, social and moral behavior, our love and respect for others. These days a person loves to live in freedom, he does not want to bind themselves in indian customs and traditions. Day by day we see breaking of joint family and more and more development of nuclear family. Very few are interested in making adjustments and share their things with other family members, the word privacy is given greater importance and the love and respect towards other especially elders is decreasing day by day. Western culture has brought with it the seeds of selfishness in the minds of indian.

These are contradictory to indian culture which has always taught to live in harmony with each other and always love and respect everyone at home. With lack in experience of a nuclear family due to the absence of grandfather and grandmother, and both parents working a child fails to learn ethical or moral values, and learn whatever little he sees and understands from the world and his teachers. In this way we end up bringing up a child who has little ethical values and do not hesitate in doing any unfair practices, because no one is there to teach him good or bad or stop him from doing something bad. Western culture is not altogether bad, although it has made our life faster but enhanced the technology has also made our life easier and comfortable. We need to give importance to our indian culture which taught us to live in peace and harmony with other by the way of increasing our tolerance and patience. Many people of other countries are realizing the importance of indian heritage and are adapting the goodness of indian culture such as practice of yoga and meditation, wisdom and teachings passed by the ancient saint etc.